Notabag Original

Notabag is the smart combination of a bag and a backpack. It transforms with a single pull on the straps, so you can put it on your back and free your hands. 

Inside the bag, there is an attached pocket where you can keep your wallet or your keys. When the bag is not in use, it folds into that pocket and becomes a hand-sized pouch.

Pick Your JAM

Discover Blueberry More, Cherry Me, Plum Please and Berry Much — four juicy patterns made to add a berry nice pop of color to your day.

Discover the collection

Award-winning Brand

As a young brand, we are driven by the idea that functionally useful products improve our lives. We believe in the beauty of simplicity and power of intuitive design. It makes us extremely proud to be ranked among the best products in the German and international design landscape.

The Notabag Story

Heavy traffic. Horns honking. Balance getting shaky. Grocery bags hitting the front wheel.

Notabag founder, Adnan Alicusic, found himself narrowly avoiding an accident on his bicycle, carrying groceries in traffic. It made him wish he had brought his backpack instead of struggling with the plastic sliding along his handlebars. The cogs began turning in his head, and the idea to create the original tote bag-backpack hybrid was born.

He wanted a simple solution that could fit in his pocket, so he could use it only when needed. Smaller and less cumbersome than a normal backpack, but practical and easier to carry than a tote bag, Notabag came to life.

  • 5 stars: 497 (90%)
  • 4 stars: 40 (7%)
  • 3 stars: 12 (2%)
  • 2 stars: 2 (0%)
  • 1 star: 1 (0%)
Some of the reviews shown are from related products the merchant grouped with this one.
M
Marieke
Original – Black Brush

This bag has proven it's allready! Took it with me on a trip to Australia and have used it many times. Folded it fits my crossbody bag and it's quite a sturdy bag that can easily hold up to 3 1,5 liter bottles. And it looks very stylish :-)

R
Raffaella
Original – Tour de France

I've always loved the Tour de France the texture and the pattern are really original and perfect for the cycling enthusiasts! Excellent customer service, thank you very much!
Greetings from Florence (Italy) , where the start of the Tour de France took Place this year.

L
Lut V.
Original – Terracotta

De design is super !!🙌
De 'bretellen ' in dezelfde kleur als de zak is verwarrend. Soms valt de inhoud eruit op zoek naar de bretellen...
Het licht gewicht is zeer belangrijk voor mij

y
yvonne m.
Original – Roads

Great bag, great gift.

F
Federica B.
Original – Black Brush

Love!

p
paul a.

Great looking bag

K
Kelvin

I loven it

A
Anonymous

Love this bag. The print is very pretty

K
Kurt S.

The product was as described and the packaging was perfect. Gave them as gifts.

P
Pamela

I love these bags !

N
Nicole

Sehr schön und praktisch

P
Pam B.

Awesome

P
Pamela

like it very much. Great size. nice thick material. very well made.

K
Kathy

great color and size, good quality

P
Paula

Bought this as a birthday gift. It was shipped quickly and she loved it

W
Wil

ideaal product 👍

I
Irma

Very cute

E
Eva

Awesome bag, exactly as described and great option for someone who cannot carry heavy bags

D
Deborah

As cute as it looks and cleverly designed.

J
Juliana

Sturdy! Well made! Wears well. Good product!

S
Sara

The straps are slightly long but overall I am thrilled with this bag. A great travel purchase!

A
Anne

This bag is cute but it really only works as a backpack. The orientation of the straps make it awkward and uncomfotable to use as an over the shoulder tote.

T
Tracy

Smaller than the advertised pics led you to believe

A
Amber

Lovely quality, exactly what I was hoping for! Very clever design for easy packing and then then an afternoon of light ahopping! Will absolutely purchase some for Christmas gifts.

D
D.I.E

Even simpel als handig. Goed afgewerkt

S
Shirmila

Nice bag

L
Laura

This bag is amazing, just what I need. It's perfect for travel but also for shopping at home. It holds so much and I never feel like it's going to rip. I have waited almost a year to catch this lovely Mary Blair-esque pattern in stock!

K
Katharina

Super! Liegerunh sehr schnell. Produkt schön verpackt. Mir gefällt es gut.

E
E.W.

Mooie ruime tas/rugzak

C
C.T.

Love the color!!! Also very well constructed and easy to use

H
Heike

Wurde sehr schnell geliefert.Alles ok.

B
Brigitte

Super schön und super praktisch