New Tote Patterns available NOW!

Foldable. Strong. Lightweight. Our eight most-loved patterns now also in Notabag Tote.

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The Gradient Collection

A lineup designed to equip you from dawn to dusk! Now the choice is yours: Sunbeam or Aurora?

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New Product: Crossbody Light!

Inspired by our award-winning Crossbody, we created this compact edition for your daily essentials.

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Community Feedback

Our sustainable approach

Notabag was always meant to reduce waste by offering a reusable, smart, and durable alternative to a single-use plastic bag. Our recycled bag gives 12 plastic bottles a second life.

One percent for the planet

We commit to donate one percent of our annual sales to environmental nonprofits.

Award-winning design

We are driven by the idea that functionally, useful products improve our lives. We believe in the beauty of simplicity and power of intuitive design.

Notabag Original

Facts & features

Our best selling & convertible bag, your companion for grocery shopping and beyond.

• Multifunctional bag & backpack
• Reusable
• Handmade
• Carries easily up to 15 kg
• Spacious and convertible (45 cm x 65 cm)
• Water-resistant
• Machine-Washable

“…the versatile brilliance of this basic idea ensures that it will become one of your favorites.”

“Incredibly practical.”

“The Notabag backpack/tote hybrid is the only reusable bag you need”